Sunday, August 9, 2009

Waste and big business


I think some companies that advertise need to change marketing companies. I just saw an ad on TV about CA.COM, they are a IT company. In their ad they showcased the inside of a huge building which I am assuming belongs to them. I don't know what kind of feeling they were trying to convey to their viewers but the impression I got was a large empty building with very few workers and lots of empty space. I also got the impression of waste as in huge hallways that served no purpose other than to use up this planets resources.

If CA wanted to convey a message about their services they would have been better to show someone pulling their hair out and needing help with their computer system. Whom ever CA is using for a marketing company they should have done some market research on image before they put an ad like that on TV.

All I got out of the ad was that CA.COM has a big empty building and needs work, probably to pay the mortgage/rent on the building.

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