Sunday, February 3, 2008

Google frowns on linking to friends sites

Did you know that according to the guidelines that Google has set for Page Ranking it frowns on link exchanges? Here is a direct quote from their webmaster guidelines: "However, some webmasters engage in link exchange schemes and build partner pages exclusively for the sake of cross-linking" "This is in violation of Google's webmaster guidelines and can negatively impact your site's ranking in search results. Examples of link schemes can include, link exhanges"."Do not particapate in "Excessive reciprocal links or excessive link exchanging ("Link to me and I'll link to you.")"

Does that mean if I exchange links with my friend's blog and we both interlink with our other friends - we will be banned from Google's search engines? Come on guys (at Google) I thought we (as webmasters) were supposed to link with other sites in order to be indexed by your search engines in the first place.

1 comments:

Sophie LC said...

This policy does seem very unfair but they might have written this to make sure that everyone doesn't link to just about anything;
I have just entered 2 blog carnivals: I suppose this is against their policy too but nearly everyone has reciprocate links to their friends blogs. If the links are from blogs talking about the same topics, I don't see Google banning all the websites and blogs doing this (they do take money from link exchange websites on their Adwords campaigns!).